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New company is backed by Mark Cuban and led by makeup artist Sir John.
March 3, 2025
By: Melissa Meisel
BoldHue, a new beauty technology company, has arrived. Backed by Mark Cuban and approved by makeup artist Sir John, who is the company’s head of artistry, BoldHue is introducing an at-home smart device that allows consumers to scan skin and output millions of foundation shades in one minute. Sir John praises BoldHue’s commitment to inclusivity, calling it a “game-changer in beauty tech.” It is touted by the brand as the Keurig of makeup. “The sleek device is about the siz...
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